Why Fitness & Wellness Needs Digital Signage
From high-energy workout floors to calming spa retreats, digital signage sets the tone while automating operations.
Dynamic Schedules
Class times, instructor changes, and room assignments update automatically. No more printed sheets taped to the door.
Service Upselling
Promote add-on services, spa packages, and membership upgrades at key decision moments.
Mood & Motivation
Screens set the atmosphere: high-energy visuals for the gym floor, calming nature scenes for the spa waiting area.
Reduced Desk Load
Let screens answer frequent questions about schedules and pricing, freeing up staff to focus on member relationships.
Retain, Don't Just Acquire
The best gyms don't just sell memberships; they build tribes. Use screens to showcase "Member of the Month," personal bests, and community challenges to drastically reduce churn.
Critical Touchpoints
For Gyms & Fitness Centers
1. Reception / Check-in
Hardware: Professional display (43-55")
Content: Today's schedule, trainer availability, membership promos.
2. Cardio Floor
Hardware: Multiple professional displays
Content: Workout tips, music playlists, live TV, class countdowns.
3. Group Fitness Studio
Hardware: Display outside studio entrance
Content: Current class, instructor name, time remaining, next class info.
4. Locker Room Entry
Hardware: Professional display
Content: Spa services upsell, product recommendations, member perks.
For Spas & Beauty Salons
1. Waiting Area
Hardware: Professional display or Table-Tent
Content: Full service menu with pricing, calming visuals, wait times.
2. Service Corridors
Hardware: Small Portrait Display
Content: Subtle upsells ("Add a scalp massage for $15"), Product of the Month.
3. Checkout
Hardware: Digital Table-Tent
Content: Retail products used in service, loyalty program, rebooking prompts.
Recommended Hardware
Hardware that fits your aesthetic, from industrial gym designs to serene spa interiors.
Professional Display (43-55")
Best for Reception & Workout Floors. Crisp 4K visuals for schedules and entertainment. Built for 16/7 or 24/7 runtimes.
View products →
Digital Table-Tent
Best for Spa Desks & Salons. Small footprint for counters. Perfect for promoting loyalty programs and retail products.
View products →
Self-Service Kiosk
Best for Gym Check-in. Reduce front-desk bottlenecks with self-service member check-in and class registration.
View products →Content Strategy
Gym Content Rhythm
| Time Block | Content Focus |
|---|---|
| 5am - 9am | Morning energy, early bird class schedule |
| 9am - 4pm | Daytime classes, personal training promotions |
| 4pm - 8pm | Peak Hours: High energy music/video, popular classes |
| 8pm - Close | Late night options, recovery tips |
Spa & Salon Triggers
| Context | Content Strategy |
|---|---|
| Waiting | Calming nature visuals, slow-motion video, service menu |
| Pre-Service | Subtle suggestions for service add-ons or upgrades |
| Post-Service | Retail product recommendations, rebooking incentives |
| Seasonal | Holiday gift cards, seasonal treatment packages |
Multi-Location & Franchise Management
Perfect for gym chains and salon franchises seeking brand consistency.
Common Concerns
"Our class schedule changes constantly."
That is exactly the point. Update it once in the CMS, and every screen in your facility updates instantly. No reprinting required.
"Spa atmosphere needs to stay calm."
Absolutely. We configure spa screens with slow-paced, soothing visuals and simple transitions. No jarring ads or fast cuts.
"Members will complain about screens in workout areas."
Placement is key. We help design non-intrusive layouts that add value (like class countdowns) rather than distraction.
ROI for Fitness & Wellness
What to Track
Ready to Energize Your Space?
Get a signage plan for your gym, spa, or salon — tailored to your vibe and member flow.