Why Events Need Digital Signage
In the fast-paced world of live events, printed signs are obsolete the moment they're hung. Digital signage keeps up with the chaos.
Manage Chaos
Speakers cancel, rooms change, sessions run long. Update every screen in the venue instantly from one dashboard.
Wayfinding at Scale
Guide 1,000+ attendees through complex convention centers with clear, dynamic maps and directional arrows.
Increase Sponsor ROI
Offer high-visibility digital ad slots. Give sponsors proof of play and prime positioning in high-traffic zones.
Premium Experience
Replace foam-core easels with sleek displays. Elevate the perception of your event brand immediately.
Monetize the Air
Don't just guide attendees; sell the attention. Our "Sponsor Loop" feature inserts paid ads between schedule updates. For many clients, selling just 5 sponsor slots pays for the entire signage hardware investment.
Critical Touch points
Registration / Entry
Purpose: Welcome attendees, speed up check-in, and set the tone.
Hardware: Video Wall or Large Format Display
Content: "Welcome [Company] Team", Registration A-Z lanes, Event Map.
Main Concourse / Lobby
Purpose: The central nervous system for event navigation.
Hardware: Multiple Professional Displays
Content: Master session schedule, directional arrows to breakout rooms.
Session Room Entrances
Purpose: Confirm attendees are in the right place at the right time.
Hardware: 13"-32" Display mounted outside door
Content: Current session title, speaker name, time remaining, next session.
Networking Zones
Purpose: Facilitate connection and show sponsor appreciation.
Hardware: Screens on stands or carts
Content: Social media wall (#EventHashTag), sponsor logos, break timers.
Exhibitor Hall
Purpose: Drive traffic to booths and help attendees locate vendors.
Hardware: Kiosks or large displays
Content: Interactive floor plan, "Find Exhibitor" search, featured booths.
Recommended Hardware
Versatile solutions for permanent venues or temporary pop-up events.
High-Impact Display / Video Wall
Best for Registration & Main Stage. Create an immersive entrance experience that attendees can't miss.
View products →
Professional Display (Standard)
Best for Breakouts & Concourse. Reliable, bright screens for schedules and sponsor loops. Available with mobile stands.
View products →Content Strategy
The Event Day Rhythm
| Event Phase | Content Focus |
|---|---|
| Pre-Event (Morning) | Welcome messages, Wi-Fi password, Registration open status |
| Session Blocks | "Happening Now" lists, room finders, quiet zone reminders |
| Networking Breaks | Coffee station locations, sponsor ads, "Next up in 15 mins..." |
| Lunch | Food service map, afternoon agenda preview |
| Closing | "Thank You", shuttle bus info, survey QR codes |
Real-Time Agility
The only certainty at an event is change. Our platform lets you handle it gracefully:
- Room Swap? Update the digital door sign instantly.
- Speaker Delayed? Push a "Starting in 10 mins" override message.
- Emergency? Clear all screens for evacuation instructions.
Effectively Monetize Your Signage
Turn your digital signage network into a revenue generator, not just a cost center.
Rotating Logos
Footer crawl or sidebar rotation ensuring equal visibility for all Gold Tier sponsors.
Sponsored Blocks
Sell exclusive "Weather Updates" or "Morning Motivation" segments to premium partners.
Booth Wayfinding
"Visit Cisco at Booth 42" pop-ups during relevant breakout sessions.
Permanent Venue or Pop-Up?
Permanent Venues
- Convention centers, hotels, corporate campuses.
- Integrate with existing building systems.
- Long-term reliability and lower setup costs per event.
- Multi-tenant support (different branding for different halls).
Pop-Up / Temporary
- Roadshows, outdoor festivals, warehouse parties.
- Self-contained connectivity (4G/5G enabled).
- Rapid deployment on mobile stands or wheels.
- Rental options available for short-term needs.
ROI for Events
Measuring Success
Ready to Elevate Your Next Event?
Get a signage plan for your conference, trade show, or venue — temporary or permanent.