What is video analytics?
We explain in less than two minutes
Thorough analysis of the audience that is in front of the camera
Content update and correction
Targeted content display
When there is a person or group of people within a radius of up to 20 feet, the program records automatically.
In a few seconds, the webcam analyzes the gender, age and emotional state of the audience that is in front of the monitor.
Targeted content is displayed automatically according to previously set parameters. For example, when a man or a woman appears in front of the camera, the system will select various options for the display of content.
Functionality
Calculating pedestrian traffic
Determining the gender, age, and emotions of the client
Product Appeal Assessment
Customer behavior analysis
Targeted advertising display
Viewing statistics online
Adjustment of content based on statistics
Generating and providing customer data and number of views to the customer in one click.
Emotional Recognition
Emotion recognition is the process of identifying and interpreting the emotions of a person from various sources, such as their facial expressions, body language, and verbal communication. In a sales and promotional context, emotion recognition can be used to analyze the emotions of consumers as they interact with products or marketing materials, providing valuable insights into consumer behavior and preferences.
How does emotion recognition work?
Use Cases
Some potential use cases for emotion recognition in sales and promotion proposes
- Product developmentTo analyze customer reactions to prototypes or new products, providing valuable insights into which features or design elements are most appealing to consumers.
- AdvertisingTo analyze the emotional response of consumers to advertising campaigns, helping to identify which elements of the campaign are most effective at generating positive emotions and engagement.
- Customer experienceTo analyze the emotions of customers as they interact with a company's products or services, helping to identify any issues that may be affecting the customer experience and how to improve it.
- Market researchTo analyze the emotions of consumers participating in focus groups or other market research activities, providing valuable insights into consumer behavior and preferences.
Significant advantages of the system
Thorough audience analysis
Individual content strategy
Identifying what products are attractive to the customer
Targeted content display → increase in sales
Improving the quality of interaction with the advertiser
Flexible service use combined with other SeenLabs products
Triggered Video
A triggered video in connection with real-time cloud-based facial recognition and digital signage can display targeted content to a specific audience by analyzing the sex and the facial expressions of viewers in real-time and triggering the display of specific content based on the identified emotions. This approach can create a highly targeted and personalized experience for the viewer and is effective at engaging and motivating specific audiences in real-time.
How does a trigger video work?
Possible uses and costs
With Digital Signage
Video analytics in combination with digital signage system**
from $38/mon
With Digital Table-tent
Video analytics in strong tandem with digital signage and modern touchscreen device
from $45/mon
Why SeenLabs?
Integrated approach
- Initial consultation: detailed explanation of the service.
- Finding the solution that meets the client's needs.
- Providing access to the system demo-version.
- Free installation and launch of the service.
Tailor-made solution
Qualified advice regarding the equipment which best suits your request.
Support, warranty and efficiency
- Comprehensive after-sales advice and technical support.
- Guaranteed purchase of a licensed cloud product.
- Installation of the service within 24 hours!
Know exactly who's watching your commercials!
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SeenLabs is an expert in the selection and implementation of content management systems on multimedia screens.
It is important for us to have a talk to begin with. Just tell us about your project and specify your contacts so that we can contact you and discuss everything.
It is important for us to have a talk to begin with. Just tell us about your project and specify your contacts so that we can contact you and discuss everything.